Empowering the Rural population through livelihoods and Skill development and Artisanship in the Carpet Sector, in Rajasthan- CSR Projects India

Last Updated: 27/10/2022

Project Pitch By: Jaipur Rugs Foundation

Proposed Project Title

Empowering the Rural population through livelihoods and Skill development and Artisanship in the Carpet Sector, in Rajasthan

Thematic Area

Gender equality, women empowerment , senior citizens and economically backward groups

Sub Thematic Area

Empowerment of Economically backward groups

Project Synopsis

Jaipur Rugs foundation is implementing an initiative to strengthen the economy of the most vulnerable community from the District of Rajasthan and to preserve folk art and the traditional craftsmanship of weaving. Jaipur Rug foundation will be working on reversing the trends and empowering the rural people at their doorstep.

Overview of the Proposed Project

Estimated Budget

INR 0.3 Cr - INR 0.6 Cr

Proposed Location

Rajasthan, Uttar Pradesh

Key Project Partners

NGOs,Companies

Project Status

Already Implemented-Replicable

Facts

Beneficiary Type (Primary): Women

Beneficiary Type (Secondary): Women

Estimated No. of Beneficiaries: 100 - 500 Individuals

Status of Baseline Survey: Already Done

Download the Detailed Proposal

Proposed Project Description

Jaipur Rugs Foundation is implementing an initiative to strengthen the economy of the most vulnerable community from the District of Rajasthan and to preserve folk art and the traditional craftsmanship of weaving. Jaipur Rug foundation will be working on reversing the trends and empowering the rural people at their doorstep.

JRF has been promoting market-linked interventions that can provide skills-based livelihoods to grassroots community members at their doorstep. The initiative will also present rug production as an acceptable alternative for skill-based market-linked livelihoods in those locations that are traditionally not involved with this art. This will enable the traditional art of rug weaving to continue living for years to come and make way for developing the next generation of weavers.

Salient Features

Women empowerment through financial independence.
On hand livelihood opportunities for women after the training
Comprehensive market-linked value-chain development

About Jaipur Rugs Foundation

Jaipur Rugs Foundation established in 2004 is a Non-Profit Organization. Built on the bedrock of love and compassion, it works to engage with the communities to develop their creative capacities and sustain them as a part of an entire movement of empowerment. The overall work mandate of JRF is to reach out to remote rural areas and establish bonds with the underserved communities, especially women, thus enabling them to start weaving not just rugs but also their own lives. Such weaving of lives is done through two intertwined verticals: ‘entrepreneurship development and ‘social development. The entrepreneurship development vertical focuses on the economic well-being of the artisans and their communities through skill development training, leadership development, and sustainable livelihood support, the social development vertical promotes their social well-being through field interventions and linkages.

Currently, Jaipur Rugs Foundation is working with over 40,000 artisans in 600 villages of UP, Bihar, Jharkhand, Gujarat, and Rajasthan impacting around 200,000.