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Hindustan Unilever Foundation (HUF) is a not-for-profit Company that anchors water management related community development and sustainability initiatives of Hindustan Unilever Limited. The Foundation supports reputed NGOs in the country to scale up solutions that can help address India’s water challenges – specifically for rural communities that intersect with agriculture. HUF operates the ‘Water for Public Good’ programme, with specific focus on empowering local community institutions to govern water resources and enhancing farm-based livelihoods through adoption of judicious water management practices. Through HUF’s water conservation and farm-based livelihood initiatives, cumulatively they have created water saving potential of over 700 billion litres, generating over 0.80 million tonnes of additional agriculture production and over 7.5 million person days of employment till financial year 2017-18. In financial year 2018-19, HUF’s water conservation capacity stood at 900 billion litres cumulatively. To underscore the importance of the water potential created by HUF; one billion litres of water can meet the drinking water needs of over 8 lakh adults for an entire year.
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