loading-image Project for Inclusive Growth- CSR Projects India
 

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CSR Project By:  ICICI Bank Ltd

Project Budget: INR 56.00 Cr


Project for Inclusive Growth

Project

Project for Inclusive Growth  (2017-18)

 
 
Project Sector  : Education, Employability and Livelihoods Enhancement
 
 
Implementing Partners:  ICICI Foundation
 
 

Project Description

The ICICI Digital Villages Programme takes a holistic approach to the development of rural India and encompasses four components – skill development, establishing credit linkages, facilitating market linkages and digitising transactions.

This programme was launched in fiscal 2017 and by the end of fiscal 2018, the Bank covered more than 600 villages across 21 states in India, as part of this initiative. One of the key goals of the Digital Villages Programme is to improve the income level of villagers by training them in locally relevant skills and making them financially independent.

ICICI Foundation reaches out to participants in villages through multiple channels and identifies final candidates. Post selection, ICICI Foundation maps existing skills of the candidates to the skill requirements of the local economy. Based on this, relevant need-based livelihood trainings are offered to the participants.

On completion of training, the participants are provided opportunities of earning sustainable livelihood through a combination of credit and market linkages. A strong hand-holding process allows us to monitor livelihood growth of all trainees. In parallel, ICICI Bank also works on the financial inclusion of the villagers and provides a platform for digital banking through a host of products and channels.

In fiscal 2018, we trained more than 87,000 individuals under this programme, of whom 63% were women. Over 75% of the trained individuals have been linked to the market for selling their products and services.

 
 
Project Location:   pan india-pan india,
 
 

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