Estimated Prescribed CSR Budget FY 2017 - 2018: INR 1.56 Cr
The Company is always dedicated towards CSR activities and has spent more than the prescribed CSR budget in last three financial years.
At Eveready, we have had an eventful and rewarding journey for the last 100 years and more. We have become an integral part in the daily lives of millions of Indians. We have emerged as one of India's most preferred brands. We have retained and strengthened our timeless appeal, touching lives and bringing hope to millions. As the undisputed market leader in the batteries segment, commanding over 50% of India's market share, and holding 75% of India's organised flashlights market, Eveready has always reinforced its brand reach, with competencies that equal the best in the world.
The Eveready journey started in India in 1905 while the company got incorporated in 1934, and became a part of the Williamson Magor Group in 1993. Throughout, we have maintained focus on deepening penetration into existing markets, foraying into new markets and catering to evolving customer requirements by increasing efficiency of existing products and adding new products to the product portfolio.