Few of the best CSR Projects in Sports in India in Financial Year 2018-19
Below are some of the best initiatives undertaken in sports under CSR by corporate houses in FY 2018-19:
1. Promoting Grassroots Sports
Source: https://twitter.com/rfyouthsports/status/1022377577627901952
Name of Company: Reliance Industries Limited
Location: Pan India, Maharashtra
Total Expenditure on the Project: INR 40.93 Cr.
Total Prescribed CSR in 2018-19: INR 811.16 Cr.
The Company supported Reliance Foundation Education and Sports for All initiative‘s support towards the education of underprivileged children by partnering with 14 NGOs and working at the grassroots level. These NGOs focus on encouraging sports, literacy and life skills among the children. Under this initiative, a Digital Learning Van, embedded with technology, has been providing quality education to more than 4,000 children from 10 government schools in Mumbai and Thane districts. Together, these initiatives have positively impacted 0.2 million children.
Implementing Partner: Reliance Foundation Youth Sports (RFYS)
Brief about the Company: Reliance Industries is an Indian conglomerate. The company operates in five major segments: exploration and production, refining and marketing, petrochemicals, retail and telecommunications
More about Reliance Industries Limited CSR Portfolio
2. Football Academy
Source: Hindustan Zinc Limited
Name of the Company: Hindustan Zinc Limited
Location: Rajasthan
Total Expenditure on the Project: INR 15.46 Cr.
Total Prescribed CSR in FY 2018-19: INR 130.18 Cr.
Hindustan Zinc has initiated a massive program directed at achieving grassroots development as well as excellence in football in Rajasthan. ZF Schools (Football for All) – Uses football as a tool for social development and ensuring young kids have a platform to express themselves through football. With the philosophy that “every child should have an opportunity to play”, ZF has set up community football schools across six operating locations of the Company. Over 2,000 children receive football training at these academies on a weekly basis by All India Football Federation certified coaches. ZF Academy (Football for Excellence) - Nurturing talent to develop future football stars for the state and the country. At the heart of this initiative is a Residential Academy with world-class facilities at Zawar and the country’s first ever ‘technology-hinged football training’ centre. The Academy is currently training its first under-14 batch of 32 children where they are coached using innovative training programs with equal emphasis on learning and playing.
Implementing Partner: The Football Link, Sanjeev Gupte Architects , Young Monk Communications Pvt. Ltd
Brief about the Company: Hindustan Zinc Limited was incorporated from the erstwhile Metal Corporation of India. They are India's largest and the world's second largest integrated zinc-lead producer; and also one of the lowest cost zinc-lead producers in the world.
More about Hindustan Zinc Limited’s CSR Portfolio
3. Promoting Sports Activities
Source: Tata Steel Limited
Name of the Company: Tata Steel Limited
Location: Jharkhand, Odisha
Total Expenditure on the Project: INR 10.19 Cr.
Total Prescribed CSR in FY 2018-19: INR 82.4 Cr.
Tata Steel engages employees, their families and the community in sporting activities through it’s:
Implementing Partner: Tata Steel Rural Development Society, Tata Steel Foundation
Brief about the Company: Tata Steel was established in India as Asia’s first integrated private steel company in 1907. With this, they also developed India’s first industrial city at Jamshedpur. Today, they are among the leading global steel companies.
More about Tata Steel Limited’s CSR Portfolio
4. Providing Financial Support and Promoting Sports Education
Source: Economic times
Name of the Company: National Mineral Development Corporation Ltd (NMDC)
Location: Chhattisgarh, Madhya Pradesh
Total Expenditure on the Project: INR 9.18 Cr.
Total Prescribed CSR in FY 2018-19: INR 97.07 Cr.
The Company contributed towards sports in the following ways:
Brief about the Company: NMDC is India's single largest iron ore producer, presently producing about 30 million tonnes of iron ore from 3 fully mechanized mines.
More about NMDC’s CSR Portfolio
5. Sports Development
Source: www.goal.com
Name of the Company: Steel Authority of India Limited
Location: Chhattisgarh, West Bengal, Odisha, Jharkhand, Tamil Nadu, Maharashtra, Haryana
Total Expenditure on the Project: INR 6.18 Cr.
SAIL regularly organizes inter-village sports tournaments, extending support to major national sports events & tournaments. Also, supporting and coaching aspiring sportsmen and women through its residential sports academies at Bokaro (Football), Rourkela (Hockey) - with world class astro-turf ground, Bhilai (Athletics for boys), Durgapur (Athletics for girls) and Kiriburu, Jharkhand (Archery). Cultural events like Chhattisgarh Lok Kala Mahotsav, Gramin Lokotsav are organised every year.
Implementing Agency: The Art of Living, Ramakrishna Mission, Bharati Bhaban, Gopalmath Sisu Kalyan Samity
Brief about the Company: Steel Authority of India Limited (SAIL) is the largest steel-making company in India and one of the seven Maharatna’s of the country’s Central Public Sector Enterprises.
More about Steel Authority of India Limited’s CSR Portfolio
6. National Sports Development
Source: TCI Foundation
Name of the Company: Transport Corporation of India
Location: Rajasthan
Total Expenditure on the Project: INR 5.8 Cr.
Total Prescribed CSR in FY 2018-19: INR 2.2 Cr.
TCI has established Urmila Sports Academy at Nyangal Bari village in Churu (Dist.), Rajasthan. The academy serves as a platform to budding and seasoned athletes and helps them enhance their skills. The infrastructure and facilities of the Academy matches international standards and are capable of being used for the conduct of National and International Sports Events.
Brief about the Company: Transport Corporation of India (TCI group) is India’s leading integrated multimodal logistics and supply chain solutions provider.
More about Transport Corporation India’s CSR Portfolio
7. Running of Sports Academy
Source: Twitter/CCL /Ranchi
Name of the Company: Central Coalfields Limited
Location: Jharkhand
Total Expenditure on the Project: INR 5.28 Cr.
Total Prescribed CSR in FY 2018-19: INR 45.57 Cr.
The Company supported Jharkhand State Sports Promotion Society (JSSPS) which was formulated to run the Sports Academy with a joint investment from CCL CSR Fund and State Government of Jharkhand. As on date, around 348 sports cadets in the Age group 8-12 years are undergoing sports training at Sports Academy, Hotwar along with formal schooling, boarding and lodging facilities with an ultimate aim to bring laurels to the country in Olympics 2024. The sports cadets are being trained in 9 sports discipline i.e. Athletics, Wrestling, Archery, Football, Taekwondo, Boxing, Shooting, Weightlifting and cycling. Till date these cadets of Sports Academy have received 154 Gold, 89 Silver and 77 Bronze medals in competitions held at state and national levels. For the selection of a fresh batch of 100 sports cadets a mega talent hunt
Implementing Agency: Jharkhand State Sports Promotion Society, Govt. of Jharkhand
Brief about the Company: Central Coalfields Limited (CCL) is a subsidiary of Coal India Limited (CIL), an undertaking of the Government of India. CCL manages the nationalized coal mines of the Coal Mines Authority, Central division
More about Central Coalfield Limited’s CSR Portfolio
8. Support for creating Olympic champions
Name of the Company: Bajaj Auto Limited
Location: Maharashtra
Total Expenditure on the Project: INR 4.35 Cr.
Total Prescribed CSR in FY 2018-19: INR 111.2 Cr.
The Company has provided assistance for setting up "Centre for Advanced medical rehabilitation cum high performance centre for sport development". The centre will undertake Athlete Development, Regular and Professional Training, as well as have facilities for Advanced and Speedy Rehabilitation.
Implementing Agency: Abhinav Bindra Foundation Trust
Brief about the Company: Bajaj Auto, is ranked as the world's fourth largest three and two wheeler manufacturer
More about Bajaj Auto Limited’s CSR Portfolio
9. Sports Promotion
Name of the Company: IndusInd Bank Limited
Location: Pan India
Total Expenditure on the Project: INR 3.88 Cr.
Total Prescribed CSR in FY 2018-19: INR 88.61 cr.
The Company collaborates with the organisations dedicated to enhancing social development and providing equal access and opportunity to all sections of society through sports.
Implementing Agency: CABI-Samarthanam, Go-Sports Foundation, JSW Foundation
Brief about the Company: IndusInd Bank Limited is a Mumbai based Indian new generation bank. The bank offers commercial, transactional and electronic banking products and services.
More about IndusInd Bank Limited’s CSR Portfolio
10. Project Khelo Hero
Name of the Company: Hero MotoCorp Limited
Location: Uttarakhand
Total Expenditure on the Project: INR 2.63 Cr.
Total Prescribed CSR in FY 2018-19: INR 93.72 Cr.
Under this initiative, the Company developed sports infrastructure in over 50 schools. The support was extended to more than 2,000 athletes, amateur boxers under the legendary Mary Kom and Paralympic athletes. The support for Paralympics has been extended with an objective to help build a country of athletes across abilities. During the previous year, support was extended to ~200 para athletes taking the total to over 300. Initiatives were also taken at the state level including the organization of Khel Mahakumbh in Uttarakhand.
Implementing Agency: Paralympic Committee, Mera Gaon Mera Desh, Mary Kom Regional Boxing Foundation (MKRBF)
Brief about the Company: Hero MotoCorp is India's leading two wheeler company, which has been providing customers with an excellent range of two wheelers that ensure both style and comfort.

