Ambuja Foundation, an independent, pan-India social development organization dedicated to transforming rural communities, is dedicated to fostering athletic talent in rural communities across India via its ‘After School Program’ under the Education vertical. This commitment is producing remarkable outcomes, as seven students from the Ambuja Foundation-supported schools in Chandrapur have qualified for the upcoming state-level athletics competition in Pune. These successful athletes were part of a team of 17 students who competed in the district-level athletics competition, participating in events such as shot put, high jump, long jump, and javelin throw.

Out of the 17 students, 12 secured top positions – with two spots in some events. This achievement is due to the change in behavior and commitment towards sports developed  through the Ambuja Foundation’s After School Program. With the focus to contribute to the nation's future athletic talent, the program encourages children in various ways and supports their participation in district, block, and state-level sports competitions.

In addition to athletics, the ‘After School Program’ also promotes sports such as kabaddi, kho-kho, and badminton. Do to the sports promotion initiative many students have also gone on to participate in the Khelo India competitions.

The Ambuja Foundation sports promotion initiative operates in 82 Government Schools across 5 states and 7 locations, with the After School Program operational in Chandrapur, Darlaghat, Nalagarh and Bathinda. This programme aims to identify and nurture budding talent by offering specialised sports training and support through expert coaches who were State,National and International level representatives, focusing on student athletes with promising potential in sports. This is a testament to Ambuja Foundation’s unwavering support for sports development and promotion across the nation.

Ms. Pearl Tiwari, CEO, Ambuja Foundation said, “Ambuja Foundation fosters rural prosperity by enabling villagers and communities to find solutions to local problems. We believe sports is a powerful vehicle to engage children, improve school attendance rates, foster enhanced discipline, focus and spirit in rural communities. With our ‘After School Program, we aim to nurture sporting talent at village level and encourage them to play their favourite sport and realize their full potential. It’s incredibly satisfying to witness the achievements of the students of the schools supported by the Ambuja Foundation. This success is a testament to our dedicated on-ground team and the coaches, who motivated these young people to become shining examples for others to aspire to.”

About Ambuja Foundation 

Ambuja Foundation is an independent, pan-India development organization, committed to generating prosperous rural communities. We believe in the vast, untapped potential of rural communities and the unstoppable power of the people that live there. With investments in water, agriculture, skills, women, health and education, we enable ‘livelihoods’ as a pathway to unleashing that potential. Partnering with like-minded corporates, Governments and others, we work collaboratively with communities to solve pressing community problems – empowering local people to be the catalysts and drivers of change. And over almost 3 decades of work, we have seen a complete transformation in the remote geographies in which we work. We are committed to expanding our footprint and impact of our work even further, through partnerships – building many more sustainable, prosperous rural communities, and revitalizing rural India as the backbone of the country.